An Adelaide digital studio.
BOHN DIGITAL is independent and deliberately small. We engineer websites that rank on Google and get cited by AI answer engines, and we prove it with data, not adjectives.
- Studio
- Based in
- Services
- Built with
- Contracts
The Founder
/ Same hands on the strategy and the code
Jack Gallagher-Bohn
Founder, BOHN DIGITAL
Jack Gallagher-Bohn is the founder of BOHN DIGITAL, an Adelaide studio specialising in SEO, AI search optimisation (GEO) and custom Next.js development. A senior SEO practitioner, he builds and optimises every site the studio ships — the same hands on the strategy and the code.
How we work
Small on purpose, senior only. You brief the person who does the work — no account managers, no juniors learning on your retainer, no offshore hand-offs. That's the whole staffing model, and it's why the studio stays deliberately small.
Proof you can inspect right now
- Your pages load in under 2.5 seconds on a phone — an automated gate blocks the deploy if they don't
- Your site works for people using a screen reader or keyboard — WCAG 2.2 AA is the floor on every build, not an extra
- The AI engines are allowed to read you — 19 AI crawlers named and permitted in robots.txt, not blocked by default
- Your business is described in a form machines can quote — structured data and an llms.txt file, both live in this site's source
Operating Principles
/ How the studio runs
- 01
The site is the proof
We sell technical credibility, so this site has to embody it. Fast, accessible, structured for search and AI citation. If we can't rank ourselves, you shouldn't hire us.
- 02
Numbers, not adjectives
No "cutting-edge" hand-waving. Every engagement runs against measurable targets: rankings, AI citations, Core Web Vitals. The monthly report you get is built from the same numbers we work from.
- 03
No templates
Every build is bespoke Next.js and React, engineered from the information architecture up. No purchased theme wearing your logo, no page builder underneath.
- 04
No lock-in
You own the code, the content, and every account. Clients stay because the numbers keep moving, not because leaving is hard.
How We Work Together
/ Every project, three phases
- 01
Diagnose
Full technical audit before anything is built. Crawl health, Core Web Vitals baseline, keyword and competitor mapping, and agreed targets in writing.
- Technical audit
- Search opportunity map
- Agreed targets
- 02
Build
The build itself. Site architecture, bespoke Next.js development, on-page content, structured data, and GEO content formatting so AI engines can cite you.
- Architecture & build
- Schema & structured data
- Citation-ready content
- 03
Grow
Search is not a launch event. We track rankings, citations, and vitals month over month, and iterate on what the numbers say, not on hunches.
- Monthly report
- Ranking iteration
- You keep the keys
Based in Adelaide
We are based in Adelaide and work with businesses across South Australia, from metro suburbs to regional operators. When you book a call, you talk to the person who writes the code and runs the strategy. There is no account-manager layer and no offshore ticket queue.
That proximity matters for search. Local rankings are won on specifics: the suburbs you serve, the queries South Australians actually type, the AI answers they are starting to trust. We compete in this market ourselves, so we know the terrain first-hand.
Adelaide search behaves differently from the eastern capitals: smaller query volumes, tighter word-of-mouth loops, and buyers who cross-check an agency's own footprint before they call. That's why everything we recommend to clients (structured data, answer-first content, published performance budgets, a named AI-crawler policy) is applied to this site first, where you can inspect it.
- Location
- Adelaide, South Australia
- Serving
- Adelaide metro & regional SA
- Page updated
- 30 July 2026
Talk to us.
One call, straight to the person who does the work. We'll tell you honestly whether we're the right studio for the job.
Book a Call