Adelaide SEO for the age of AI search.

Your customers still start on Google — the rankings work hasn't stopped mattering. But a growing share of searches now end inside an AI answer instead of a list of links: traffic referred by AI search grew 527% year on year, according to Semrush, and Google's AI Overviews now reach around 2 billion people a month while cutting clicks to the top organic result by a third or more, according to Ahrefs and Search Engine Land.

So we build for both surfaces at once. Solid technical SEO gives Google what it ranks; the same structure, plus entity and schema work, gives AI engines what they cite. That's the whole strategy — no magic, just both layers engineered properly. New to the second layer? Read our plain-English guide to Generative Engine Optimisation (GEO).

How we work, in plain English

BOHN DIGITAL is an independent Adelaide SEO company that engineers search visibility across both Google and AI answer engines. Every engagement follows the same arc: a technical audit that maps site architecture, Core Web Vitals, and competitor gaps; a build phase covering technical fixes, bespoke Next.js development, and structured data; and a compounding phase where rankings, citations, and vitals are tracked month over month. Our Adelaide SEO service covers technical, local, and on-page search. AI search optimisation (GEO) structures your content and entities so ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews cite your brand directly. And our web design and development ships fast, accessible sites with SEO built in from the first commit. No templates, no lock-in retainers, no offshore ticket queues. You talk directly to the person who writes the code.

Last updated: 28 July 2026

Do I need SEO or AI search optimisation?

Usually both, in that order. SEO earns you Google rankings — still where most customers look — and it's also the foundation AI engines lean on when they choose sources. AI search optimisation (GEO) then makes your business citable inside answers from ChatGPT, Gemini and Google AI Overviews. Every engagement starts with the same audit, so you only pay for the layer your situation actually needs.

How much does SEO cost in Adelaide?

It depends on what the audit finds, which is why we quote fixed and itemised after a free audit rather than publishing one-size retainers. Three things drive the figure: how much technical work your site needs, how competitive your keywords are, and how much content has to be produced. You approve the number before any work starts, and there are no lock-in contracts.

How long until I see results?

Technical fixes and Core Web Vitals improvements land within the first two to four weeks; organic and AI-driven visibility typically compounds over three to six months as your authority grows.

What makes BOHN different from other Adelaide SEO agencies?

We're an engineering studio, not a reseller: the person you talk to writes the code and runs the strategy. We publish the budgets we hold ourselves to — LCP within 2.5 seconds, WCAG 2.2 AA accessibility — and apply every technique we sell to this site first, so you can inspect the work before you pay for it. And you own everything from day one: code, content, accounts.

Do you work with businesses outside Adelaide?

We're based in Adelaide, South Australia, and work with brands across Australia. Everything is done here — no offshoring, no white-labelling — and remote delivery is standard: the work shows up as staging links, reports and calls wherever you are.

How do I get started?

Use the contact form below to tell us about your project. You'll hear back within one business day with an honest read on scope, timeline, and whether we're the right fit.